Dental Hygiene Preparations Market

The global market for dental hygiene preparations is expected to see significant growth in both consumption and value over the next eight years. With a forecasted CAGR of +5.2% in volume and +7.5% in value from 2022 to 2030, the market is set to reach 1.9M tons in volume and $11.6B in value by the end of 2030. China is the largest consumer and producer of dental hygiene preparations, with a notable increase in consumption and production over the past decade. Import and export trends also show steady growth, with the United States, Germany, and Italy being major players in the global market.

Market Forecast

Driven by increasing demand for preparations for oral or dental hygiene worldwide, the market is expected to continue an upward consumption trend over the next eight years. Market performance is forecast to decelerate, expanding with an anticipated CAGR of +5.2% for the period from 2022 to 2030, which is projected to bring the market volume to 1.9M tons by the end of 2030.

In value terms, the market is forecast to increase with an anticipated CAGR of +7.5% for the period from 2022 to 2030, which is projected to bring the market value to $11.6B (in nominal prices) by the end of 2030.

Consumption

World Consumption of Preparations For Oral Or Dental Hygiene

Global dental hygiene preparations consumption expanded to 1.3M tons in 2022, with an increase of 2.6% against the year before. Overall, the total consumption indicated a strong increase from 2012 to 2022: its volume increased at an average annual rate of +7.6% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by -4.0% against 2020 indices. Over the period under review, global consumption hit record highs at 1.3M tons in 2020; afterwards, it flattened through to 2022.

The global dental hygiene preparations market value totaled $6.5B in 2022, increasing by 1.6% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, the total consumption indicated a prominent expansion from 2012 to 2022: its value increased at an average annual rate of +7.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by -3.4% against 2020 indices. Over the period under review, the global market reached the maximum level at $6.7B in 2020; however, from 2021 to 2022, consumption remained at a lower figure.

Consumption By Country

The country with the largest volume of dental hygiene preparations consumption was China (269K tons), accounting for 21% of total volume. Moreover, dental hygiene preparations consumption in China exceeded the figures recorded by the second-largest consumer, India (114K tons), twofold. The third position in this ranking was held by the United States (97K tons), with a 7.7% share.

From 2012 to 2022, the average annual rate of growth in terms of volume in China stood at +12.1%. In the other countries, the average annual rates were as follows: India (+12.0% per year) and the United States (+9.2% per year).

In value terms, China ($1.7B) led the market, alone. The second position in the ranking was taken by India ($615M). It was followed by the United States.

In China, the dental hygiene preparations market expanded at an average annual rate of +11.7% over the period from 2012-2022. In the other countries, the average annual rates were as follows: India (+12.7% per year) and the United States (+9.1% per year).

The countries with the highest levels of dental hygiene preparations per capita consumption in 2022 were Canada (734 kg per 1000 persons), Italy (554 kg per 1000 persons) and the UK (542 kg per 1000 persons).

From 2012 to 2022, the biggest increases were recorded for Nigeria (with a CAGR of +15.3%), while consumption for the other global leaders experienced more modest paces of growth.

Production

World Production of Preparations For Oral Or Dental Hygiene

In 2022, the amount of preparations for oral or dental hygiene produced worldwide rose to 1.3M tons, increasing by 2.7% compared with the previous year's figure. In general, production saw strong growth. The pace of growth was the most pronounced in 2014 when the production volume increased by 20%. Over the period under review, global production attained the maximum volume at 1.3M tons in 2020; afterwards, it flattened through to 2022.

In value terms, dental hygiene preparations production amounted to $6.1B in 2022 estimated in export price. Overall, the total production indicated a prominent increase from 2012 to 2022: its value increased at an average annual rate of +6.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production decreased by -2.2% against 2020 indices. The most prominent rate of growth was recorded in 2016 when the production volume increased by 27%. Global production peaked at $6.2B in 2020; however, from 2021 to 2022, production failed to regain momentum.

Production By Country

The country with the largest volume of dental hygiene preparations production was China (305K tons), comprising approx. 24% of total volume. Moreover, dental hygiene preparations production in China exceeded the figures recorded by the second-largest producer, India (114K tons), threefold. Italy (112K tons) ranked third in terms of total production with an 8.9% share.

From 2012 to 2022, the average annual growth rate of volume in China totaled +13.1%. The remaining producing countries recorded the following average annual rates of production growth: India (+12.0% per year) and Italy (+7.0% per year).

Imports

World Imports of Preparations For Oral Or Dental Hygiene

For the fifth consecutive year, the global market recorded growth in purchases abroad of preparations for oral or dental hygiene, which increased by 0.1% to 503K tons in 2022. The total import volume increased at an average annual rate of +4.9% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth appeared the most rapid in 2020 when imports increased by 11%. Over the period under review, global imports reached the peak figure in 2022 and are likely to see steady growth in years to come.

In value terms, dental hygiene preparations imports dropped modestly to $2.3B in 2022. The total import value increased at an average annual rate of +4.0% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth appeared the most rapid in 2013 when imports increased by 14% against the previous year. Global imports peaked at $2.4B in 2021, and then shrank modestly in the following year.

Imports By Country

The countries with the highest levels of dental hygiene preparations imports in 2022 were Germany (53K tons), the UK (52K tons) and the United States (50K tons), together recording 31% of total import. It was followed by Japan (29K tons) and Canada (28K tons), together making up an 11% share of total imports. France (16K tons), Australia (16K tons), Spain (14K tons), Austria (13K tons), the Czech Republic (12K tons), Italy (12K tons), Poland (12K tons) and the United Arab Emirates (12K tons) followed a long way behind the leaders.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main importing countries, was attained by Austria (with a CAGR of +14.5%), while imports for the other global leaders experienced more modest paces of growth.

In value terms, the largest dental hygiene preparations importing markets worldwide were the United States ($297M), Germany ($194M) and Japan ($147M), with a combined 27% share of global imports. The UK, Canada, Australia, France, Poland, Italy, Spain, the United Arab Emirates, Austria and the Czech Republic lagged somewhat behind, together comprising a further 28%.

Australia, with a CAGR of +11.7%, recorded the highest rates of growth with regard to the value of imports, among the main importing countries over the period under review, while purchases for the other global leaders experienced more modest paces of growth.

Import Prices By Country

In 2022, the average dental hygiene preparations import price amounted to $4,629 per ton, waning by -2.2% against the previous year. In general, the import price showed a relatively flat trend pattern. The growth pace was the most rapid in 2021 an increase of 9.5% against the previous year. Over the period under review, average import prices attained the peak figure at $5,169 per ton in 2013; however, from 2014 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was the United States ($5,921 per ton), while the Czech Republic ($2,111 per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Spain (+0.7%), while the other global leaders experienced more modest paces of growth.

Exports

World Exports of Preparations For Oral Or Dental Hygiene

For the third year in a row, the global market recorded growth in overseas shipments of preparations for oral or dental hygiene, which increased by 0.2% to 494K tons in 2022. In general, total exports indicated strong growth from 2012 to 2022: its volume increased at an average annual rate of +6.1% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +81.3% against 2012 indices. The pace of growth appeared the most rapid in 2020 when exports increased by 16% against the previous year. The global exports peaked in 2022 and are likely to continue growth in the immediate term.

In value terms, dental hygiene preparations exports stood at $2.3B in 2022. The total export value increased at an average annual rate of +4.9% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2021 when exports increased by 14%. The global exports peaked in 2022 and are expected to retain growth in the near future.

Exports By Country

In 2022, Italy (91K tons), followed by Thailand (59K tons), the United States (48K tons), China (45K tons), Germany (38K tons), Poland (37K tons) and Luxembourg (28K tons) were the main exporters of preparations for oral or dental hygiene, together mixing up 70% of total exports. The following exporters - the UK (18K tons), France (16K tons), Colombia (15K tons), Spain (12K tons) and Ireland (7.5K tons) - together made up 14% of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the leading exporting countries, was attained by Luxembourg (with a CAGR of +67.9%), while the other global leaders experienced more modest paces of growth.

In value terms, the largest dental hygiene preparations supplying countries worldwide were the United States ($312M), Germany ($278M) and Ireland ($239M), together comprising 36% of global exports. China, Italy, Thailand, Poland, the UK, France, Spain, Luxembourg and Colombia lagged somewhat behind, together accounting for a further 36%.

In terms of the main exporting countries, Luxembourg, with a CAGR of +48.6%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other global leaders experienced more modest paces of growth.

Export Prices By Country

The average dental hygiene preparations export price stood at $4,649 per ton in 2022, remaining stable against the previous year. Overall, the export price, however, recorded a mild decline. The pace of growth was the most pronounced in 2021 an increase of 6.7% against the previous year. Over the period under review, the average export prices attained the peak figure at $5,344 per ton in 2013; however, from 2014 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Ireland ($31,822 per ton), while Luxembourg ($999 per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Ireland (+4.5%), while the other global leaders experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform