Eastern Europe: Market for Beauty, Make-Up And Skin Care Preparations 2024

Market Size for Beauty, Make-Up And Skin Care Preparations in Eastern Europe

The East European market for beauty, make-up and skin care preparations amounted to $X in 2023, picking up by X% against the previous year. In general, consumption, however, continues to indicate a strong increase. Over the period under review, the market hit record highs at $X in 2021; however, from 2022 to 2023, consumption stood at a somewhat lower figure.

Production of Beauty, Make-Up And Skin Care Preparations in Eastern Europe

In value terms, production of beauty, make-up and skin care preparations totaled $X in 2023 estimated in export price. Overall, production recorded buoyant growth. The growth pace was the most rapid in 2020 with an increase of X% against the previous year. The level of production peaked at $X in 2021; however, from 2022 to 2023, production remained at a lower figure.

Exports of Beauty, Make-Up And Skin Care Preparations

Exports in Eastern Europe

In 2023, exports of beauty, make-up and skin care preparations in Eastern Europe expanded rapidly to X tons, with an increase of X% against the year before. Total exports indicated a strong expansion from 2012 to 2023: its volume increased at an average annual rate of X% over the last eleven-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, exports increased by X% against 2020 indices. The growth pace was the most rapid in 2016 with an increase of X%. The volume of export peaked in 2023 and is likely to see steady growth in years to come.

In value terms, exports of beauty, make-up and skin care preparations soared to $X in 2023. In general, exports recorded a remarkable increase. The most prominent rate of growth was recorded in 2016 when exports increased by X% against the previous year. Over the period under review, the exports of hit record highs in 2023 and are likely to see steady growth in the immediate term.

Exports by Country

Poland was the largest exporter of beauty, make-up and skin care preparations in Eastern Europe, with the volume of exports accounting for X tons, which was approx. X% of total exports in 2023. The Czech Republic (X tons) took a X% share (based on physical terms) of total exports, which put it in second place, followed by Russia (X%). The following exporters - Hungary (X tons), Slovakia (X tons), Bulgaria (X tons) and Lithuania (X tons) - together made up X% of total exports.

From 2012 to 2023, average annual rates of growth with regard to beauty, make-up and skin care preparations exports from Poland stood at X%. At the same time, Slovakia (X%), Lithuania (X%), Bulgaria (X%), the Czech Republic (X%), Hungary (X%) and Russia (X%) displayed positive paces of growth. Moreover, Slovakia emerged as the fastest-growing exporter exported in Eastern Europe, with a CAGR of X% from 2012-2023. While the share of Slovakia (X p.p.) and the Czech Republic (X p.p.) increased significantly in terms of the total exports from 2012-2023, the share of Poland (X p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Poland ($X) remains the largest beauty, make-up and skin care preparations supplier in Eastern Europe, comprising X% of total exports. The second position in the ranking was held by the Czech Republic ($X), with a X% share of total exports. It was followed by Lithuania, with a X% share.

In Poland, exports of beauty, make-up and skin care preparations increased at an average annual rate of X% over the period from 2012-2023. In the other countries, the average annual rates were as follows: the Czech Republic (X% per year) and Lithuania (X% per year).

Export Prices by Country

In 2023, the export price in Eastern Europe amounted to $X per ton, surging by X% against the previous year. Export price indicated a noticeable expansion from 2012 to 2023: its price increased at an average annual rate of X% over the last eleven years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, export price for beauty, make-up and skin care preparations increased by X% against 2015 indices. The pace of growth was the most pronounced in 2020 when the export price increased by X% against the previous year. The level of export peaked in 2023 and is expected to retain growth in the near future.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Lithuania ($X per ton), while Slovakia ($X per ton) was amongst the lowest.

From 2012 to 2023, the most notable rate of growth in terms of prices was attained by the Czech Republic (X%), while the other leaders experienced more modest paces of growth.

Imports of Beauty, Make-Up And Skin Care Preparations

Imports in Eastern Europe

In 2023, approx. X tons of beauty, make-up and skin care preparations were imported in Eastern Europe; increasing by X% compared with 2022. The total import volume increased at an average annual rate of X% from 2012 to 2023; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2013 with an increase of X% against the previous year. Over the period under review, imports of hit record highs at X tons in 2021; however, from 2022 to 2023, imports failed to regain momentum.

In value terms, imports of beauty, make-up and skin care preparations soared to $X in 2023. Over the period under review, imports enjoyed a strong expansion. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

In 2023, Poland (X tons), Russia (X tons) and the Czech Republic (X tons) was the largest importer of beauty, make-up and skin care preparations in Eastern Europe, mixing up X% of total import. Slovakia (X tons) held an X% share (based on physical terms) of total imports, which put it in second place, followed by Romania (X%), Hungary (X%) and Ukraine (X%). Bulgaria (X tons) followed a long way behind the leaders.

From 2012 to 2023, the most notable rate of growth in terms of purchases, amongst the leading importing countries, was attained by Slovakia (with a CAGR of X%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Poland ($X), Russia ($X) and the Czech Republic ($X) were the countries with the highest levels of imports in 2023, together accounting for X% of total imports.

In terms of the main importing countries, the Czech Republic, with a CAGR of X%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2023, the import price in Eastern Europe amounted to $X per ton, surging by X% against the previous year. Import price indicated a strong increase from 2012 to 2023: its price increased at an average annual rate of X% over the last eleven-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, import price for beauty, make-up and skin care preparations increased by X% against 2015 indices. The pace of growth appeared the most rapid in 2019 when the import price increased by X%. The level of import peaked in 2023 and is expected to retain growth in the near future.

There were significant differences in the average prices amongst the major importing countries. In 2023, amid the top importers, the country with the highest price was the Czech Republic ($X per ton), while Slovakia ($X per ton) was amongst the lowest.

From 2012 to 2023, the most notable rate of growth in terms of prices was attained by the Czech Republic (X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform